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The business was launched in 2013 and provides a unique personalised nutritionist service that has helped more than 18,000 people live healthily and lose weight. The owners started the business with the financial help of an EU funding initiative. The company has proven to be a sustainable enterprise with high customer satisfaction and was cash flow positive from the first year. The company is working in a growing niche with very favourable trends. The service is currently available in three languages (Romanian, Bulgarian and English) with an option to expand to other international markets and languages with no additional development costs. The team developed and has been actively improving a unique and highly advanced system that makes the professional nutritionist service personal and very affordable.
What makes the business unique is the personalised human approach, multidisciplinary methodology and innovative smart suggestion AI techniques helping nutritionists to manually compose meal plans in a very efficient way. Additionally, the team has developed a methodology to reach out individually with the right message to everyone in order to keep customers motivated and engaged for longer periods. The company collaborated with high-experienced nutrition specialists, dieticians, physiologists, chef cooks and doctors to validate the methodology and all practices.
1. Internally developed application with Artificial Intelligence providing key efficiencies
2. Unique multidisciplinary methodology tested and reviewed by over 20,000 customers
3. Personal, affordable and approachable nutritionist service providing sustainable results
4. Advanced database of over 500 custom made recipes
5. Collaborated with top specialists in the industry to develop methodology and practices
6.Intuitive mobile application and meal plan with ongoing support for customers
Financing may be available for qualified buyers.
For additional details or to arrange to view the business, please contact Jean-David Cohen on
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